Are you frustrated with your website traffic? – then you need the help of the #1 SEO company Scotland.
Thousands of businesses are struggling to get the visibility they need in today’s online marketplace.
That’s where our SEO services come in. From our base in Perth, Scotland, we can help you get the rankings you deserve and increase your website traffic, leads and sales.
Once you achieve better search engine rankings, you will see an increase in targeted traffic to your website – and that means more leads and sales for your business.
We have the SEO experience and knowledge to help you achieve the results you desire.
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What is SEO?
SEO or Search Engine Optimization is a digital marketing strategy that makes sure more people find your website on Google™ and other search engines.
Google™ shows links to pages in it’s search results that it considers relevant and trustworthy. Pages are considered relevant if they are about the topic someone is searching for, and trustworthy if other websites link to them.
In simple terms, your web pages have the potential to rank in Google™ if your content is about what people are searching for, and if other websites consider you reliable.
A well though out SEO strategy and SEO campaign from an SEO Company will build a website’s relevance with high quality, optimized content and increase a website’s authority by obtaining links from trustworthy websites.
Unfortunately, many SEO practices have recently drawn penalties (and in some cases caused businesses to be blacklisted by the search engines), as Google™ has made efforts to crack down on the tricks and backdoor techniques many an SEO Company have employed to game the system.
Despite what a less scrupulous SEO Company might tell you – there simply are no “magic bullets” — no secret formulas or back room tactics to miraculously leap to the top spot in search engine results.
It turns out, Google™ is looking for exactly what your customers are looking for from your business — Useful, relevant content that engages your audience and helps solve a problems. Whether that is answering a question or supply a product or service.
The statistics bear out some pretty stark truths. Over 85% of all action that results from search activity takes place from the first page of Google results…And an overwhelming percentage of that action occurs in the first 4 results at the top of the page. Your prospects – your future customers — are using search to take direct buying action, and if your SEO Company Scotland aren’t getting you noticed…You aren’t getting sales!
Our SEO Strategy and SEO Campaign Components
SEO Analysis
SEO requirements differ for every business. Our initial SEO analysis will give us the data we need to craft the perfect SEO Strategy for you. We’ll create baselines reports to capture your current SEO performance and use this to measure improvements.
SEO Keyword Analysis
Selecting the correct keywords to target are essential for any successfull SEO Strategy. Our SEO Experts will use SEO tools, your knowledge, and some common sense to pick keywords that will deliver on your business goals.
SEO Competitor Analysis
If you want to compete online and out-rank your competitors in the search results, you’ll need our SEO Company to carry out in-depth analysis of your competitors SEO strategy. We’ll take a look behind the scenes to see how they are achieving their results.
On-Page SEO
A fully optimised website is the cornerstone of a successful SEO strategy. Our on-page SEO and technical audits will fix any issues that might be holding you back. From meta tags to page speed, will build a well oiled SEO machine.
SEO Content Marketing
As marketers and SEO Experts, we know “content is king”. We’ll develop an SEO content strategy for your business that will attract targeted website traffic and high quality leads.
Off-Page SEO/SEO Link Building
Acquiring links to your website from trusted sources is the key to higher ranking in the search engines. We use safe, tried and tested methods to build links that will sky rocket your website authority.
SEO FAQ’s
What Happens When You Stop Using Our SEO Services?
We will wish you well, cry a little, and give you access to any profiles or content we have created on your behalf.
How Do You Measure The Success Of SEO Campaigns?
We agree a set of key performance indicators (KPI’s) with clients when we start working with them. These can be increases in website traffic to important pages, increased conversions, improved average rankings, etc.
Why Should I Continue SEO Once I’ve Achieved Good Rankings?
SEO is an on going process. Over time, your rankings will start to drop if you aren’t building links and adding fresh content to your website. It is also highly likely that your competitors will start using SEO strategies to overtake you, if they are not already doing so.
What SEO strategies do you use and are they compliant with Google’s terms and conditions?
Everything we do is compliant with Google’s terms and conditions. We audit your website to ensure the structure is easy for Google bots to crawl and understand. We audit your website content to ensure it’s relevant, comprehensive and worthy of other sites linking to it as a resource. If you lack quality content, we will create it for you.
Once your website is optimised we will begin acquiring inbound links from other sites using “white hat” safe methods. These include guest posts, sponsored posts, broken link building, and other methods we will share when you sign up as a client.
Do You Guarantee Results From SEO?
We guarantee improvement in line with the KPI’s agreed on at the outset of any project or campaign. We do not guarantee #1 positions in Google. We can only influence Google’s algorithm using tried and tested strategies.
Any agency promising this or claiming a special relationship with Google should be avoided.
Can I Do SEO Myself?
Yes, the web is awash with information on how to “do” SEO. However, much of this information can be out of date, designed to sell you something or just wrong and dangerous. We recommend learning from experts such as Bruce Clay and Brian Dean, if that’s what you want to do.
Is SEO Link Building Dangerous?
Only if you use unethical methods. Google expects quality websites to have links and rewards those that acquire them.
How Do You Know How to Rank If Google Doesn’t Publish Its Algorithm?
We know from nearly 10 years of helping clients rank in Google and research done in the industry by other SEO experts. Google has confirmed that high quality content on your website and inbound links from authority sites are 2 of the most important ranking factors. These 2 factors are the cornerstone of our SEO strategies.
How Much Does SEO Cost?
Our SEO pricing is based on a number of factors such as:
The current state of your SEO,
The gap between you and your competitors,
The industry you are in,
The location of your business,
Your business and marketing goals,
Whether we like you or not
Our hourly rate is £62.50 and our daily rate is £450. SEO projects and campaigns range from £149 to £5000.
